PTCAO CAPACITATES LGUs ON TOURISM PLANNING AND DEVELOPMENT

Local tourism and planning officers gathered for another capacity-building activity, entitled Local Tourism Development – Strategic Action Planning Workshop held on November 6-8, 2019 at The Bayleaf Hotel, City of Gen. Trias.  The program is one of the initiatives of the Provincial Tourism and Cultural Affairs Office in partnership with the Department of Tourism on equipping every local government unit the appropriate foundation in formulating sustainable tourism development plans.

Provincial Planning Development Coordinator Mr. Jesus I. Barrrera, who gave the welcome remarks on behalf of Governor Jonvic Remulla took the opportunity to present the province’s strategic direction which is anchored to the sustainable development goals. Mr. Barrera highlighted that the governor’s ultimate objective is for the province to be the safest to live and invest with. The governor believed that in order to achieve economic growth, safety must come first and all others will follow.

Aside from safety, peace and order being discussed as priorities in the executive legislative agenda, concerns on traffic, water and solid waste management were also raised since these factors may affect the tourism industry. In addition, Mr. Barrera shared the strategic objectives under the thrust on tourism heritage, culture and the arts development that will contribute in the Seal of Good Local Governance compliance of the province.

Meanwhile, the three-day training to capacitate LGUs, specifically their tourism and planning officers, was facilitated by Mr. Ramon “Gold” Tiango Jr. from the Department of Tourism. Mr. Tiangco started off with various tourism trends, saying that there’s really no stopping tourism. Planners must learn how to localize and adapt the method of data collection as to profiles and demographics of the market since the tourism industry continues to evolve.

As for the trends and value of identifying attainable and sustainable local development plan for tourism, Mr. Tiangco reminded everyone to also look back on the supply and demand, and consider impacts, to avoid over-tourism which may involve antagonized local community. Further, insights on tourism cluster strategy, circuit development, destination branding along with tourism resilience strategies guided the participants on their workshops. These focused on designing a development framework, formulating the tourism strategic action plan and integrating a DRR-CCA and accessibility action plan all supporting the success and completion of the Tourism Master Plan Framework of the province.

Consultation after plenary sessions paved way for the precise output of every LGU.  Provincial Tourism Officer Rozelle Sangalang in her closing remarks expressed appreciation to DOT, the participants and the members of the academe from DLSU-Dasmariñas in reaching out to help the province finalize the local tourism development framework.