For the third consecutive year the Department of Trade and Industry (DTI) together with it’s key partners hosted the micro, small, and medium enterprises business conference to discuss long term plans to diversify the country’s marketplace and guide aspiring entrepreneurs on how to navigate through operating a business in the Philippines, particularly in Region 4-A. The theme for this year’s project is ‘Business Resiliency’ which puts emphasis on encouraging first-time entrepreneurs to put greater effort in managing their businesses by adapting to various challenges that may arise. The conference also served to complement the DTI’s GoNegosyo program which showcases various local products in the province.
The conference was held in Tagaytay City’s Hotel Dominique on November 29, 2016–and was facilitated by representatives of the DTI along with members of the Cavite Small and Medium Enterprise Development Council (CaSMEDC) and the Provincial Cooperative Livelihood and Entrepreneurial Development Office (PCLEDO).
On a keynote speech by DTI Assistant Secretary for Regional Operations – Blesila Lantayona, she expressed the current state of Cavite as a leading player in the CALABARZON region and pushed for greater participation among Caviteños in business establishment, stressing the importance of a diverse and competitive environment in the country’s micro-economics and how it can better the country’s growth as a whole.
This was followed by Medlink Emergency Medical Services Director – Cedric David who presented various disaster mitigation services for MSMEs, focusing on the directive for business owners to work with the various local service units in order to respond efficiently to any crisis situation such as a natural calamity that will affect their respective establishments.
Other key speakers included the first ASEAN Woman Leader and founder of the Community Health Education Emergency Rescue Services Corporation – Sandra Montano, DLSU-D’s Director for Innovative Learning Program – Jenielyn Padernal and JE Fernandez Publishing House President and CEO – Johner Fernandez; all of whom have shared their insights and expertise in management and organization from labor codes to environmental concerns, services during emergencies, and website use, to direct selling.
Locally made products were also on display during the event as to promote home-grown consumer merchandise made in Cavite most prominently consumable dry goods and hand-crafted ornaments. -- Del Llacer